Lolita Carrico is a digital marketing expert, entrepreneur and single mom. She's been leading the digital marketing charge for over 20 years. Her expertise has landed her in places like Entrepreneur, Forbes, Business Insider, Fast Company and ABC News.

She founded Ready For Launch to help entrepreneurs launch their businesses with ease by providing them with all of the tools they need to succeed from day one. Lolita also has an insane obsession with Peloton and boxing workouts.